Rails and Rollers is a fresh addition to the fashion scene, emerging from my university bedroom in early 2023. As a student that was coming to the end of her third year of university, studying journalism, media and publishing, and with my keen eye for fashion, I found myself constantly toying with the idea of creating my own space on the internet, which is when Rails and Rollers was created. I wanted to create a space where fellow fashion enthusiasts could find style advice, reviews and fashion news.
My journey began on Instagram, where I first started posting outfit of the days, beauty must have products and some tutorials. Riding the wave of social media trends, I expanded onto TikTok in 2024. This platform allowed me to dive into the world of short-form video content, offering quick and engaging fashion tutorials, and hoping on current trends.
Although Rails and Rollers is still a newcomer within the digital landscape, the website represents my ambition to create a hub that inspires and guides those who seek to express themselves through fashion, as well as the go to resource for fashion enthusiasts.
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